Conference stands usually live in busy, noisy and visually cluttered environments. This white and green minimal design, demonstrating a love for all things audiology helped Phonak to stand out at this year’s NZAS Conference held at Rydges, Queenstown.
Phonak is a global provider of hearing solutions, represented in over 100 countries and a member of the Sonova Group. They have been committed to developing, producing, and distributing cutting-edge hearing solutions for more than 70 years.
The brief from Phonak’s marketing team was to come up with a way of showing that ‘Phonak = Audiology’ at the same time as making a reference to Marvel (Phonak’s newest multifunctional hearing device).
The finished conference stand graphics tell visitors that ‘Audiology is at the heart of everything we do’. Phonak are experts in Family Centred Care, Paediatric Solutions and E-audiology Solutions.
A 1.4m diameter info graphic sits centrally on the back wall of the conference stand. This is the focal point of the space. The info graphic consists of a bold heart-shaped motif containing illustrations and minimal text. This is printed on a raised circular panel with green LED back-lighting.
A solid green heart icon is printed on the floor, a stark contrast to the plain white furniture used. Additional Phonak green is introduced into the space via large hanging circular decals. These reflect the heart theme by stating how much Audiologists love Marvel (Phonak’s latest Product).
A4 flyers, a pull up banner, print advertising and a digital banner advert completed the requirements for this year’s conference.
We’ll present your brand at it’s best in a trade show, careers fair or exhibition environment. We’ll plan the space with you, provide scale visuals or models and create artwork ready for production. Angle’s team can design and deliver it all. Whatever shape or size, we create impact, add value and improve your brand presence. Find out more about our signage & large scale design services here.
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